Senior Copywriter
As the sole on-staff writer, I produced all copy-related projects including product launch and marketing messaging, email and social copy, video content and production, and adjacent ephemera. Also,I managed content development for the Community blogs, Auto-Tune Transistor (newsletter), and the new Auto-Tune Aux-In curated playlist initiative.
- Wrote/produced/directed product launch videos tallying 1.8M views to date.
- Managed content publishing schedule generating approximately $500,000 in value in one year.
- Developed and managed the Auto-Tune newsletter, Auto-Tune Transistor, with an audience of 500,000+.
- Developed and managed new crowdsourcing playlist initiative, Auto-Tune Aux-In.
I was a key member of the Auto-Tune marketing team, I contributed copy, ideas, and energy to every company initiative.